The Survival Kit contains the five steps of Design Thinking; Empathize, Define, Ideate, Prototype, and Test. Using color-coding system to differentiate the steps.
The kit box also contains other tools and stationeries.
Step 1 : EMPATHIZE
Learn about the people you are designing for. They are human beings with feelings, not just another "consumer". Talk with them, observe, analyze their behaviors. What do they care about?
Step 2 : DEFINE
Create a point of view that is based on the users' needs and insights.
STEP 3 : IDEATE
Brainstorm and come up with as many creative solutions as possible. Go wild!
Step 4 : PROTOTYPE STEP 5 : TEST
Build a representation of one or more of your ideas to show to others, make it tangible. Share the prototype to user for feedback. Iterate to improve.